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WHY    ?

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Kathryn McLagan

I'm Kathryn, Founder of That Someone.


With a background in Psychology, the understanding of audience behaviour fascinates me - providing an excellent backing for curating marketing strategies.


With close to 10 years experience in Digital Marketing, I've worked previously in the Ents & Charity industries for clients such as Warner Bros., HBO, Universal Pictures, Entertainment One, Peppa Pig, Paw Patrol, the Stanley Kubrick Estate and Save the Children.  As well as the arts my main passions are travel, food & drink and photography.


I set up digital consultancy 'That Someone' this year, to provide a range of quality digital marketing services to all businesses however big or small. I really want to provide a personal service, and work with likeminded people who need 'someone' with digital expertise to make a genuine impact to their business and provide some stand-out work, with significant ROI.


I hope we're 'That Someone' you're looking for your digital marketing needs, to help your business grow and excel. Just reach out and let's connect - I'd love to hear from you!

We Listen
  • We help define your goals, needs and objectives whilst clearly establishing who your audience is and why they may need, or want to engage, with you & your brand

  • From meetings & calls to consulting 'whiteboard' and workshops sessions we want to get personal and be an extension of your team, understanding all elements and nuances of your business, to best set out your marketing plans

We Build
  • We determine your online strategies across platforms and channels, to fulfil your goals. We create engaging and meaningful content as well as curate and capture your brand tone of voice in copywriting

  • Whether it's increasing awareness, community engagement, brand sales and/or brand affinity we develop a range of content strategies to align with your objectives ensuring your audience is taken on a journey

We Optimise
  • We monitor, measure and modify accordingly - your business doesn't sit still so neither should your marketing

  • From social management to implementing brand strategy we constantly look to adapt and tweak campaigns to ensure both you and your audience are getting the best result 

Meet Some of Our Clients 
past and present... and see what they're saying


— Adam Johnson, Director of Fundraising

Kathryn felt like an integral team member at MediCinema from the moment That Someone joined us - they think at least two steps ahead on every front and go above and beyond with any project. The impact on the quality of our social feeds has been profound. The stats, with engagement up over 300%, speak for themselves. We are absolutely thrilled to have engaged That Someone and to have Kathryn leading on this vital aspect of any modern organisation.

We hope to be working with her for a long time to come.

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